Shreddies - Nana State
The brief (an odd one) was to make noise in the morning in amongst the maelstrom of the 2015 general election for a breakfast cereal. Okay. Hmm.
Luckily the cereal had some well established elderly up standing citizens, who quite frankly would probably do a better job of running the show that most politicians. The Nana State was born.
We launched with this TV spot and social films where we asked the nation about the issues that really mattered to them.
Vote for Nana.